Self-funded 100% and launched on-demand home services platform

Hecho &

Hecho Experto

for Android & iOS

Javascript // Node.JS // MongoDB

What began as a desire to start a air-conditioning service company, turned into setting out to build the first “Uber for home services” in Panama, with absolutely zero tech experience.

Being a two-sided platform required an app for the users (Hecho), and for the contractors (Hecho Experto). After vetting and quoting with potential developer companies around the world, a dev shop in India was chosen. After 11 months of working with the team, and cold-calling and onboarding contractors, four mobile apps and a web app was launched.

Development aside, no work was outsourced, and did everything myself. Including, but not limited to, created logo, branding, website design, made UI decisions, optimized SEO, creating email campaigns, designing and ran paid ads, running social media, and creating content.